2012 CSR Report | GRI Content Index
2010 CSR Report | GRI Content Index
I am pleased to share Dunkin’ Brands 2012 corporate social responsibility (CSR) report, entitled Focused on Sustainable Solutions. Since our first report, issued in 2011, we have continued to explore sustainable solutions that meet the needs of our stakeholders, including our franchisees, employees, guests, shareholders, communities, and the planet.
In this report, we detail progress made against goals outlined in our 2010 report. Among our achievements, we announced our commitment to begin sourcing cage free eggs and to work with our suppliers to develop plans to source gestation-crate free pork. We introduced Iced Green Tea, which includes 30% tea sourced from Rainforest Alliance Certified™ farms, in select Dunkin’ Donuts restaurants. In St. Petersburg, Florida, we opened our second LEED Certified restaurant, which achieved Gold certification in August 2012. We launched Power Down, Profit Up, an energy efficiency toolkit designed to generate utility savings for our franchisees. We also developed an Employee Value Proposition for corporate employees and completed an employee engagement survey in 2012. Additionally, this report includes a few highlights from our international efforts.
We remain committed to continuous improvement to ensure our packaging meets our guests’ expectations for performance, is affordable and reduces our environmental impacts. In particular, we continue to search for a long-term alternative to our Dunkin’ Donuts foam cup and hope to roll out a cup that meets our cost, performance and environmental criteria within 2-3 years. In the interim, we launched an in-store foam cup recycling pilot in our company-operated stores, and we will work with our franchisees to expand that program into as many stores as possible. We also plan to introduce an improved reusable cup program in the next six to 12 months. Finally, we are in the process of rolling out a new, recyclable version of Baskin-Robbins’ iconic pink spoon.
Despite our progress, we recognize there will always be more we can do. We continue to explore opportunities to source additional certified products. We are actively developing an energy efficiency and climate change plan with our franchisees and suppliers. And we remain committed to providing innovative menu choices that are both delicious and better-for-you.
At Dunkin’ Brands, we are focused on finding sustainable solutions that benefit our employees, our franchisees, our communities and our planet.
We look forward to sharing our on-going journey with you and invite you to share your thoughts with us at CSR@dunkinbrands.com.
CEO, Dunkin' Brands Inc.